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Big Red Button explains how the Sonic Boom games tie in with the TV show

Posted on June 10, 2014 by (@NE_Brian) in 3DS, General Nintendo, News, Wii U

Sonic Boom is more than a game. In addition to the Wii U and 3DS titles, SEGA is also planning a TV show and even a line of toys.

Big Red Button CEO Bob Rafei recently explained to Siliconera how the games tie into the TV show. He told the site:

“The whole point of the Sonic Boom approach is to have a consistent brand and a consistent approach for the transmedia play. The transmedia play is the toy series, the games 3DS and Wii U, and the TV shows. From a character approach, from a writing approach they are the same characters living in the same universe. This world that has a backstory with the ancients and the main villain which we will introduce at E3, that is where the TV show also lives in. In terms of how they relate to each other, the villain starts to process and introduces the TV show.”

“The TV show is a situational comedy. They have a different format for the medium. They have, I think it is, 52 different eleven minute episodes where the world has to reset because when it’s played in syndication you don’t know which order they will be played in.”

“[Sonic Boom: Rise of Lyric] is a classic adventure storyline which has a beginning where something is the inciting incident that sets them on their adventure and they progressively go through the world and the stakes are raised until they defeat the villain at the end. That kind of format is very difficult to tell in an eleven minute episode especially when the priorities are the humor. For us, it was gameplay, character mechanics, and then narrative. For them it was narrative as primary, the jokes as primary and secondary is action.”


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