Reggie on Nintendo’s performance and sales, high-demand amiibo, more
Posted on December 29, 2014 by Brian(@NE_Brian) in General Nintendo, News, Wii U
Last week, The Seattle Times put up a few new quotes from Reggie Fils-Aime. The Nintendo of America addressed the company’s performance and talked a bit about sales, high-demand amiibo, and more.
You’ll find a roundup of Reggie’s comments below. You can find The Seattle Times’ full article here.
On whether Nintendo is now on a rebound…
“(Nintendo is) doing better this year than we did last year. The way I would frame it: Our goal is to drive an ongoing positive trajectory. Certainly with the momentum we’re seeing with our hardware, the momentum we’re seeing with our key software titles, that gives us a lot of confidence.”
On how it’s by plan for the Wii U to potentially rebound in 2015…
“Developing high-quality games like this takes time. It takes time, it takes an investment of people resources and our focus on quality is really significant.”
On high-demand amiibo…
“We’re looking hard at addressing that opportunity. We don’t want to leave any opportunity uncovered with these figures.
Other tidbits…
– Wii U business “is up and up strongly throughout this entire calendar year”
– Software sales have almost doubled and hardware sales are up about 40 percent over last year
– On how important this year is for Wii U: “The reality … is that every holiday is important for us”
– This is because that’s when it may see 60 percent or more of its annual sales
– The recent launches of games crucial to the Wii U’s success make this holiday season “that much more important”
– Wii U price has been kept at $299 but with added games to increase the value offered to consumers without sacrificing the hardware profit margin
