Reggie to take part in the ALS Ice Bucket Challenge – “I will ‘one up’ the challenge”

Posted on 11 years ago by Brian(@NE_Brian) in General Nintendo, News | 13 Comments

Nintendo of America president Reggie Fils-Aime intends to take part in the ALS Ice Bucket Challenge, and he will apparently kick things up a notch.

Fils-Aime was called out by Xbox boss Phil Spencer yesterday to participate along with Sony Worldwide Studios president Shuhei Yoshida and Valve’s Gabe Newell. Yoshida ended up donating instead, though a few folks from Sony did post a video of their involvement with he ALS Ice Bucket Challenge yesterday.

As for Reggie, he teased that he intends to “‘one up’ the challenge”.

To the #IceBucketChallenge requests: I will 'one up' the challenge. Will share more over next few days! #Regginator @XboxP3 @ZeldaUniverse
— Nintendo of America (@NintendoAmerica) August 19, 2014