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Scott Moffitt

The Financial Post has posted a few more comments from Scott Moffitt, Nintendo of America’s vice president of sales and marketing. Moffitt mainly commented on how the Wii U has plenty of quality games, and how NX shows the company’s commitment to dedicated gaming hardware.

Here’s a quick roundup of what was shared:

On how Wii U still has a lot to offer…

“Our job and our goal is through our first-party games, to build the installed base up so that it makes it easy for third-party publisher to bring their third-party content to our systems.”

The quotes below come from Scott Moffitt, executive vice president of sales and marketing at Nintendo of America, who spoke with GamesBeat…

On the surprises he’s seen now that the conferences have aired…

Scott Moffitt: From a Nintendo standpoint, our goal this year, our objective, was to showcase how we can leverage the power and imagination of our developers to transform how people are playing on our platforms. With iconic franchises like Mario, like Star Fox, or new franchises like Amiibo, you combine that with the imagination of our developers and you get magic.

What emerges are games like Star Fox, a new and exciting version of Star Fox that fans haven’t seen before. It has walker capabilities, two-screen gameplay, the drone capability. That’s an exciting game that fans reacted well to and they’re looking forward to it. It’ll be a big seller this holiday.

You take Amiibo. We’re transforming what consumers have come to expect in the world of toys-to-life. We’ll be the first with Amiibo Cards in Animal Crossing and Happy Home Designer. You’ll see how you can leverage smart cards, Amiibo Cards with the same NFC read-write capability. You can use that to energize or re-imagine a game like Animal Crossing that people have loved in the past.

On how it seemed like a lot of information that could be conveyed through cards, as opposed to toys…

Moffitt: They’re going to be easy for consumers to trade. We’ve announced 100 of them coming so far. There’s a great breadth of cards out there for fans to buy and to collect and trade. You’ll be able to do great things with them. There are special cards and regular cards. You can save your home design to that card and then bring it to someone else’s game. That’s an interesting application of the technology. We’re transforming what people have come to expect in Amiibo.

With Super Mario Maker, we had a great reaction. It’s a game we’ve shown before, but now it’s on the precipice of coming to market. We’re all about showing things that will be playable this year. We have 14 total games that we’re launching between now and the end of the year. That’s a lot of exciting content for fans – eight on Wii U, six on 3DS. The imagination of creativity, the transforming power of all those franchises, is spectacular.

With Super Mario Marker, for the first time, gamers are going to be able to play game designer and design their own levels and challenge others to complete their level. They can play other people’s levels. Celebrities, fans, YouTubers—you may have levels posted by people from all walks of life — kids, adults, pros, non-pros. We think people are going to have a lot of fun building imaginative and creative gameplay of their own with Mario. It’s transforming what people expect. You have a 30-year-old franchise in Super Mario, and now it’s re-imagined with user-generated creations.

alistdaily has a new interview up with Scott Moffitt, executive vice president of sales and marketing at Nintendo of America. You can find the full discussion here, though there are a couple of noteworthy excerpts that we’ve highlighted below.

On the topic of how eSports has played in the success of Super Smash Bros., Moffitt said:

There does seem to be a ton of pent-up demand for this franchise. ESports has helped to rekindle gamers’ love for this franchise and really prepare the environment for a fantastic launch. I do believe that the record sales are due to a lot of the pre-awareness activity that has gone on, including eSports. The 3DS game also helped satisfy gamers’ demand temporarily before the Wii U game. ESports is one of the things that has helped drive the pre-launch excitement for this game to a fever pitch.

Moffitt also said the following on how the Nintendo gaming audience differs from that of Sony and Microsoft:

Nintendo of America executive VP of sales and marketing Scott Moffitt recently spoke with GamesIndustry about several topics. Moffitt mentioned that the Wii U is at a “tipping point” and could improve with high-profile releases, stated that there are no plans to keep the GamePad separate from the Wii U hardware bundle, and more.

Head past the break for Moffitt’s responses. You can find GamesIndustry’s full article here.

Nintendo of America executive vice president of sales and marketing Scott Moffitt shared a few more words about Amiibo while speaking with GamesIndustry.

Moffitt brought up a few points, such as how Nintendo wants to do something different and not mimic the competition. He also mentioned that Amiibo offers “a great value as parents don’t have to buy a starter kit.”

Moffitt ultimately sees Amiibo as something with a lot of potential due to the growing market and adoration of Nintendo IP.

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