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Pokemon GO

The Pokemon Company put out another two Pokemon Sun/Moon commercials today. However, this time around, Pokemon GO is featured as well. Watch the two adverts below.

Pokemon GO has been a runaway success for Niantic and the Pokemon Company, but it seems its wild popularity is dwindling – at least compared to other mobile game titans.

A collection of data regarding Pokemon GO and its overall decline in revenue has been posted on the Survey Monkey Intelligence blog, detailing how steep the decline in revenue is. During it’s peak month of July and some time afterwards, Pokemon GO was the most profitable mobile game by a very wide margin. However, its revenue generation has shrunk to levels that are more comparable to other mobile games, such as Mobile Strike, Game of War and Clash Royale. In the blog post, its mentioned that the revenue generation of Pokemon GO has fallen to a level that puts it on par with Candy Crush Saga. Furthermore, the author believes that this downward trend will continue to a certain degree:

October saw Pokémon GO’s daily revenues fall below those of Game of War, Mobile Strike, and Clash Royale, who are now vying for the top grossing game spot.

Pokémon GO’s revenue stats on U.S. smartphones have put it essentially on par with Candy Crush Saga… for the moment. (We expect Pokémon GO revenues will keep falling to some degree.)

Data collected by market intelligence firm Sensor Tower indicates that Pokemon GO has returned to the top of the charts. Thanks to the mobile game’s Halloween event, it’s now number one again as the iPhone’s highest-grossing title in the United States. Last week, it had fallen as low as number ten.


Pokemon GO appears to be getting daily quests, based on new information players have found through data mining.

After poking through the app’s latest update, Niantic is planning three types of quests. These include “First Catch of The Day” as well as “First PokeStop of the Day”.

At the moment, it’s unclear what rewards daily quests will provide, though code references incubators. Also, while we don’t know when this feature is going live, it seems that Niantic can easily turn it on at any point.

We’ll let you know when we hear anything official about daily quests in Pokemon GO.


Pokemon GO updated earlier this week, but it is now receiving another update for some minor bug fixing. The new iOS version is version 1.13.4 and Android is 0.43.4.

The special Halloween event in Pokemon GO is officially live. Some changes have been made to the gameplay as part of the promotion, and a new warning screen can even be seen.

Through November 1, caught Pokemon net players six Candies, which is double the normal amount. You’ll also get two Candies rather than one for each Pokemon you transfer to the Professor. On top of that, Buddy Pokemon will award Candy four times faster than they usually do, and you’ll receive twice the Candy you’d normally get when hatching Eggs.

Some Pokemon are also now more common. These include Zubat, Golbat, Gastly, Haunter, Gengar, Drowzee, and Hypno.

Thanks to Tetroy C for the tip.

The Nintendo UK store is carrying a new round of stock for the Pokemon GO Plus accessory. Get it here. Quantities are “limited”, so we’ll have to see how long this lasts!

Update (10/24): This update is now officially live on both iOS and Android.

Original (10/23): Niantic is preparing yet another patch for Pokemon GO. When it’s available, players will find that the game has been updated to version 1.13.3 on iOS and 0.43.3 on Android.

Pokemon GO will be adding in a low battery indicator for Pokemon GO Plus. Also incoming are Pokemon type icons on the information screen.

Here’s the full notice from Niantic:

The Pokémon GO channel posted a video regarding a special promotion happening within the game from October 26 to November 1. In this special Halloween-themed event, certain Pokémon will appear more frequently, including the likes of Gengar and Hypno, and players will receive increased candy rewards. Check out the video and official statement below.

It’s Halloween season and we have a treat for you! From October 26th to November 1st, you’ll earn double the amount of Candy every time you catch, hatch and transfer Pokémon! Don’t forget your Buddy Pokémon, because they will help you earn Candy four times as fast. If you encounter more spooky Pokémon than normal, don’t be startled, they want to enjoy the fun too! Scare up some friends, grab your buddy and enjoy this spooky, fun celebration with us! Happy Halloween!

Data collected by market researcher App Annie indicates that Pokemon GO has become the fastest mobile game to reach $600 million in revenue. That was done between July and the end of September, or 90 days.

To compare, Candy Crush Saga needed more than 200 days to hit $600 million. Puzzle & Dragons was next at 400 days, followed by Clash of Clans at more than 500 days.

App Annie also reveals that the total time spent in Pokemon GO was almost as much as the next 19 games combined. Additionally, it comprised 45 percent of the time spent in Android games in the third quarter, as opposed to 55 percent for the next 19 titles.

App Annie went on to praise Pokemon GO for managing to convert a ton of a player’s non-mobile time to mobile time. Instead of taking time away from other mobile apps, users were more inclined to spend more time overall on their devices.



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