DeNA earnings results briefing – full Q&A about Nintendo’s mobile games
Posted on 9 years ago by Brian(@NE_Brian) in Mobile, News | 0 comments
A few days ago, DeNA held its latest earnings results briefing, which came with an associated Q&A. That’s now been made available in English. We’ve posted all of the excerpts pertaining to Nintendo and its mobile games below.
Although there isn’t anything too surprising here, there are some interesting comments. There’s some clarification about payment models, a statement about DeNA wanting to make the business “as big as possible”, and more.
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English video of DeNA’s latest financial results briefing now online
Posted on 9 years ago by Matt(@OnePunchMaz) in Mobile, News | 0 comments
In DeNa’s latest financial results briefing they talked, among other things, about their partnership with Nintendo. An English video of the briefing featuring a presentation by DeNA’s president and CEO Isao Moriyasu is now available here.
DeNA’s initial mobile projects with Nintendo are all free-to-play
Posted on 9 years ago by Brian(@NE_Brian) in Mobile, News | 7 Comments
Miitomo, DeNA’s first mobile project being developed in conjunction with Nintendo, is due out in March of next year. That’s a free-to-play game. Likewise, all of the titles the company is currently developing will be based on a similar model.
“Games currently in the pipeline are all free to play,” DeNA chief executive Isao Moriyasu mentioned at an earnings briefing earlier today.
Moriyasu wouldn’t really call “Miitomo” a game during the financial meeting. However, he reiterated that its rich entertainment features make it more than just a chat or communication tool. The app will also be updated continuously.
Another important note: it appears that DeNA is focusing its efforts on co-developing Nintendo’s free-to-play apps while the Big N handles the paid ones.
DeNA outlines future plans with Nintendo in earnings briefing
Posted on 9 years ago by Dennis Gagliardotto(@LyonHart_) in General Nintendo, News | 9 Comments
DeNA is currently undergoing their earnings briefing for the quarter, and Wall Street Journalist Takashi Mochizuki has given information and screenshots on DeNA’s outlook with their partnership with Nintendo, which makes mention of the recently announced Miitomo and beyond.
Following Miitomo, their social networking service which has a heavy Tomodachi Life aesthetic, two games are planned for release sometime in 2016, with a total of five out by the end of their fiscal year ending March 2017.
Here are some notable points from the handouts regarding the outlook with DeNA’s partnership with Nintendo:
- Both Miitomo and My Nintendo will be launched globally in 8 languages in 100 countries; launching simultaneously to build a foundation to ensure enjoyment of jointly-developed games over the long term
- Miitomo delayed to ensure quality and most optimal launch
- IP will be strategically selected when releasing, including the consideration of major Nintendo franchises
- Goal is to make multiple hit titles until the collaboration becomes profitable on its own
- As previously mentioned during its reveal, Miitomo will be free-to-play with optional in-game purchases; monetization methods will be carefully decided based on user expectation and gameplay – same approach will be provided in future titles
We’ll be sure to update you with more information if anything else Nintendo related is mentioned throughout DeNA’s earnings briefing
Update:
it sounds like at least one more Nintendo smartphone game, in addition to Miitomo, is free to play, according to DeNA chief.
— Takashi Mochizuki (@mochi_wsj) November 11, 2015
Nintendo sharing first details about debut mobile game later tonight
Posted on 9 years ago by Brian(@NE_Brian) in Mobile, News | 18 Comments
We’ve all been waiting a very long time for the first details about Nintendo and DeNA’s debut mobile title. In just a matter of hours, the wait will be over.
Nintendo has confirmed that it will be sharing news about its project in Japan during its latest financial results briefing on Thursday.
“We will provide updates on our project with DeNA tomorrow,” Nintendo president and CEO executive Tatsumi Kimishima said today.
For those of us in North America, we should be hearing something later tonight. That will be in the very early morning over in Europe.
DeNA West boss says Nintendo’s first mobile game will be announced soon
Posted on 9 years ago by Brian(@NE_Brian) in Mobile, News | 17 Comments
We’ve all been waiting quite awhile for the announcement of Nintendo’s debut mobile game. The company said it was “making announcement plans” in August, and an insider recently indicated that news would be coming soon.
There’s still no date yet when it comes to the reveal of the mobile title. Still, DeNA West chief executive officer Shintaro Asako officially went on record at GamesBeat 2015 today and said, “Soon, we should be able to announce the game.”
Asako also reiterated previous statements. As mentioned before, five Nintendo and DeNA games are coming between now and March 2017.
Asako added:
“I can’t say too much about the Nintendo deal. But it’s a really exciting initiative. It’s a really long-term initiative.”
Nintendo and DeNA apparently revealing first mobile game soon
Posted on 9 years ago by Brian(@NE_Brian) in Mobile, News | 41 Comments
It shouldn’t be too long now before we get a first look at Nintendo and DeNA’s first mobile game. According to Japanese gaming analyst Dr. Serkan Toto, we’ll be seeing it “soon”. Toto also said that we should “expect the unexpected”.
About that first Nintendo-DeNA mobile game: Expect the unexpected, and soon.
— Dr. Serkan Toto (@serkantoto) October 2, 2015
DeNA West CEO thinks “at least 150 or 200 million people” will give Nintendo’s mobile games a shot
Posted on 9 years ago by Brian(@NE_Brian) in Mobile, News | 20 Comments
DeNA West CEO Shintaro Asako thinks that there’s a big opportunity for Nintendo’s upcoming mobile games to reach a huge number of people. In an interview with alistdaily, Asako expressed his belief that “at least 150 or 200 million people” will try out these offerings when they’re ready for launch.
Asako told the site:
“Hundreds of millions of people have bought Nintendo consoles. Those are people who decided to spend a minimum of $200 just to get access to Nintendo IP. That number is already twice as big as the Candy Crush total user base. Not only that, every single person buying Nintendo devices spends an average of about $100 per year on software. So I have no question that when Nintendo’s mobile games come out, at least 150 or 200 million people will try it. These people are super core Nintendo fans who used to spending $150 to $250 just to access the content. Let’s say only 10% end up playing, and then those users pay $3 a month, that’s still perhaps a $60 million dollar a month game.”
alistdaily also asked about the marketing strategy he thinks will be necessary for Nintendo’s mobile games. Regarding this, Asako said:
“We know Nintendo IP is powerful, but we need to let people know the game is coming out. From that perspective I think mass marketing makes sense for Nintendo games. Usually you have more on digital marketing and later on the mass marketing kicks in, because you don’t want to start mass marketing until you’ve evaluated LTV (long-term value), because otherwise you might be wasting money. When you have strong IP like Nintendo you can kind of predict what kind of installs you can get, so to reach the level of mass-marketing isn’t that much of a risk.”
More: DeNA, interview, Shintaro Asako, top
Pokemon GO is not part of the DeNA – Nintendo partnership
Posted on 9 years ago by Matt(@OnePunchMaz) in Mobile, News | 6 Comments
Pokemon GO was announced earlier today for Android and iOS devices. Nintendo is involved with it, but the game is apparently not part of the company’s partnership with DeNA. DeNA confirmed this to Dr. Serkan Toto.
The first smartphone game jointly developed by Nintendo and DeNA is planned for release this year. If Nintendo are still sticking to that plan, we should hear an announcement pretty soon.
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DeNA West CEO on the Nintendo partnership, thinks titles could “change the way people play mobile games”
Posted on 9 years ago by Brian(@NE_Brian) in Mobile, News | 19 Comments
During Pocket Gamer Connects San Francisco 2015, DeNA West CEO Shintaro Asako further commented on DeNA’s partnership with Nintendo.
He said:
“The Nintendo deal is a huge, huge deal. Nintendo has the best IP, and IP that’s perfect matched to smartphones”.
Asako also spoke about how talks with Nintendo began years ago. Originally, DeNA hoped that Nintendo would be interested in releasing games on Mobage.
