Pokemon GO secures five Guinness World Records
Posted on 8 years ago by Brian(@NE_Brian) in Mobile, News | 1 Comment
Pokemon GO’s success up to this point is quite well known. However, it’s all put into further perspective with the confirmation that the game has obtained five Guinness World Records. The feats were formally announced after consulting with digital data tracker SuperData.
Pokemon GO secured records in areas of downloads, revenue, and chart positioning. The full details can be found below.
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Pokemon GO estimated to surpass $1 billion in revenue before year’s end
Posted on 8 years ago by Brian(@NE_Brian) in Mobile, News | 1 Comment
When we last heard about Pokemon GO’s revenue milestone, the game was sitting at $250 million. App Annie now believes it “will breeze past $350 million in consumer spending across iOS and Google Play in the coming days.” App Annie VP of marketing and communications Fabien-Pierre Nicolas further adds that “the game is on pace to exceed our $1 billion prediction from early July and surpass any previous mobile game yearly revenues.” Putting that number into perspective, the app could exceed worldwide box-office numbers for Captain America: Civil War, which is 2016’s highest-grossing film thus far.
App Annie’s latest report also goes into user statistics once again. Pokemon GO is the leading game across all demographic segments of iPhone users in the United States, though it’s doing best with the 13–24 segment (top 20 for all apps). As the average player is three times as likely to use Twitch, Steam and Clash Royale, it’s a sign that core players make up a strong segment of the overall demographic.
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China’s new Pokemon GO clone is rather creepy
Posted on 8 years ago by Brian(@NE_Brian) in Mobile, News, Random | 7 Comments
China has a new Pokemon GO ripoff, and it’s one of the creepier clones that we’ve seen.
The app comes from developer Rejected Games: FPS Adventure & Sport SimulationAdventure. “Pokeball Coach for Pokemon Go” was apparently intended to help players practice throws for Niantic’s true game, but it included designs that offer plenty of nightmare fuel.
Pokeball Coach for Pokemon Go ended up launching on the Google Play Store in late July. However, it now features original animals and multi-colored balls. Copyright issues likely prompted the changes.
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Some Pokemon GO players using new exploit with eggs to make gyms unbeatable
Posted on 8 years ago by Brian(@NE_Brian) in Mobile, News | 7 Comments
A new Pokemon GO exploit is starting to circulate, making it impossible to take over a gym.
The issue comes down entirely to eggs. Somehow, players have managed to make them gym leaders. But due to a lack of moves and HP, eggs can’t be defeated. The egg simply stays there and can’t be removed in any way.
Reports thus far have pointed to issues with gyms in New York City. You can see a couple of videos showing how the exploit is affecting players below.
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Iwata continued to work from the hospital until his passing, including Pokemon GO
Posted on 8 years ago by Brian(@NE_Brian) in Mobile, News | 20 Comments
Late Nintendo president Satoru Iwata passed away from bile duct cancer last July. Yet up until his death, he still continued to be deeply involved with different projects, such as Pokemon GO.
In a new article, Nikkei writes that “[Iwata] continued to work in a hospital room until the last moment, using his favorite PC and exchanging views on ‘Pokemon Go’ with Tsunekazu Ishihara, the Pokemon Company’s president and his close friend.” The site also says that Iwata was “closely involved” with Pokemon GO’s development “from the planning stage.”
More: Niantic, Pokemon GO, Satoru Iwata
Pokemon GO revenue exceeds $250 million
Posted on 8 years ago by Zack in Mobile, News | 2 Comments
According to FT.com, Pokemon GO has not only exceeded $250 million in global revenue, but is on track to reach $1 billion in sales.
Furthermore, the site reports that one in five Pokemon GO players spends money on the app and over 11 million paying players in the US and UK alone, according to a survey of 50,000 players conducted by pollster YouGov.
YouGov’s study further elaborates on these statistics, stating that 1 million UK residents paid to play Pokemon GO in it’s first month, with the majority of those players paying between 80P and £14.99, rather than the minimum of 79P. 29% and 20% of American and German players respectively tapped into their PokeBanks to spend money on the app, with 9% of German fans – roughly equivalent to 142,000 individuals – spent over €100.
It’s estimated that 13% of the adult population in the US, UK and Germany have downloaded Pokemon GO, with 90% of that number continuing to play for four weeks after the initial download. A third of those players were over the age of 35 and high earners.
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Pokemon GO provides big boost to online retailers
Posted on 8 years ago by Brian(@NE_Brian) in Mobile, News | 0 comments
It’s no secret that Pokemon GO has boosted sales of the franchise in various ways. We’ve heard about the increased performance of the games, trading card game, and more in various countries, but Bloomberg now offers up some information for the United States.
Based on data from Adobe’s Digital Price Index, online Pokemon-branded merchandise sales were up 105 percent in July year-over-year. This includes toys, electronics such as video games, plus T-shirts, caps and other apparel. Retailers such as Build-A-Bear and GameStop are seeing huge benefits from the craze that has become Pokemon GO.
Other specific data is tough to come by. However, Bloomberg does have an anecdote from Ansony Morales, assistant manager at a Virginia-based Build-A-Bear, who said more customers are looking for Pokemon-related merchandise. We also heard from GameStop last month that sales rose by more than 100 percent at stores used as PokeStops.
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Pokemon GO boosts McDonald’s sales in Japan
Posted on 8 years ago by Brian(@NE_Brian) in Mobile, News | 0 comments
Pokemon GO launched with a McDonald’s partnership a couple of weeks ago. Over 3,000 locations became either PokeStops or Gyms. The move made sense for the fast food restaurant, as they likely knew it would boost business.
And that’s exactly what’s happened. McDonald’s sales in Japan rose 27 percent last month, with the company stating that there was demand for children’s meals featuring Pokemon toys and increased traffic thanks to Pokemon GO.
That’s definitely good news for McDonald’s, but the restaurant believes it’s too early to estimate Pokemon GO’s impact on earnings. That being said, more customers are being drawn in due to the partnership.
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Pokemon GO version 1.3.1 out now
Posted on 8 years ago by Brian(@NE_Brian) in Mobile, News | 2 Comments
A new version of Pokemon GO is now available to download. Version 1.3.1 is out now.
Unlike the most recent update, this one is fairly minor in nature. The official patch notes mention stability improvements. It also says that there are “No text fixes”.
We’re aware that Pokemon GO version 1.3.1 has been pushed out to iOS users. Android users should presumably have it shortly as well.
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Pokemon Company on the Super Bowl commercial, Detective Pikachu film, Pokemon GO, more
Posted on 8 years ago by Brian(@NE_Brian) in General Nintendo, News | 2 Comments
GamesBeat was recently given the opportunity to speak with The Pokemon Company consumer marketing director J.C. Smith. Smith had plenty to say about the Super Bowl commercial which aired earlier in the year, the Detective Pikachu film (we’ll hear more “soon”), Pokemon GO, and more.
Per usual, we’ve rounded up some of the important responses below. You can read the full interview on GamesBeat here.
