Submit a news tip


SurveyMonkey is back with another report on Pokemon GO. The latest article takes a look at the game’s ability to retain players.

The bottom line: retention and revenue numbers for Pokemon GO are extremely good. SurveyMonkey says that roughly seven out of ten people who downloaded the app return the next day. The average of next-day return usually falls to three out of ten returners.

SurveyMonkey has some other stats as well. Based on their estimates, Pokemon GO’s average revenue per daily active user is at around $0.25. That’s very impressive given that it’s “twice the average for casual games, and higher than even the famously profitable Candy Crush Saga.” Yesterday, it’s estimated that just under 26 million Americans played Pokemon GO.


John Hanke, CEO of Niantic (co-developer of Pokémon GO), has stated that he wants Pokémon GO to be out in about 200 different regions. He also noted that the company’s other, similar game Ingress took about two months to reach that point, but he declined to comment on a timeframe for Pokémon GO’s releases. According to Hanke, the company is also currently working on strengthening the servers to deal with the current popularity and any future rollout.

Hanke also made note of two regions that could face release difficulties: South Korea and China. In the case of South Korea, the country has limits on Google’s mapping functionality, due to security concerns with North Korea. However, Hanke stated that “there are solutions to that.” As for China, the country has many regulations that Niantic would have deal with.


Pokémon GO’s worldwide conquest continues, as the game is now available in Italy, Spain, and Portugal. Pokemon GO can be downloaded on both the Google Play Store and iTunes.


Miitomo has been updated with some new content. Users can now access additional items in Miitomo Shop as well as a previously-unseen stage.

Nintendo says that new items have been added to the daily selections in Miitomo Drop. Aside from that, the company has highlighted some specific additions, including ones that have a vacation theme.

Here’s the lineup:

– Metallic bodysuit
– Metallic bodysuit cap
– Panama hat
– Hibiscus Hawaiian shirt
– Tropical board shorts
– Bunny-heal socks
– 2-tone sandals w/ ribbon
– Turquoise necklace

If that wasn’t enough, the “Fun in the Sun! Summertime Style #1” stage can net the following clothing:

– Hibiscus hairpin
– FLower print ensemble dress
– Turquoise bracelet + ankle skirt
– Turquoise sandals


We’ll be seeing Pokemon GO very, very soon. If all goes well, it’ll be out by the end of the month.

Pokemon GO will be compatible with iOS upon release, after you apply an update. With Android though, it’s less clear. Nintendo UK’s product page mentions that as of this month, compatibility with phones using Android “is under development.”

Here’s what the page says in full:

For use with the Pokémon GO app, by Niantic Inc. App update dedicated for Pokémon GO Plus required (planned for 2016). It will also require a compatible smartphone.*

* Compatible Smartphones:

Pokémon GO Plus will be compatible with iPhone 5/5c/5s/SE/6/6s/6 Plus/6s Plus and operating systems iOS 8 – 9.

As of July 2016, the Pokémon GO Plus compatibility with phones using the Android operating system is under development.

A curious inclusion there! Will Pokemon GO Plus not be ready for Android at launch?


Pre-orders for Pokemon GO Plus went up around E3 time, including the Nintendo UK store. But just like in North America, they sold out fairly quickly. They are at least back up again here.

If you’re in the U.S., there unfortunately aren’t really any options at the moment. Amazon and GameStop both sold out of pre-orders quickly. We’ll let you know if they do happen to return.

We’ll also mention that the Nintendo UK listing says Pokemon GO Plus will be delivered by August 31. This may be a second shipment for the game, hence the later date.

Gizmodo has some new information about plans for Pokemon GO and McDonald’s. The details have not yet been officially announced, but has managed to get a hold of some tidbits from a source.

Pokemon GO will apparently have a sponsorship with McDonald’s in an unspecified Asian country. Gizmodo claims that all restaurants in the region will either be a PokeStop or a Gym.


It’s now possible to submit submit new PokeStop and Gym requests for Pokemon GO. Niantic opened an official form on the app’s support site″>here. Along with submitting new requests, interested parties can also ask to have a location removed.

Pokemon GO has managed to leap over another set of popular apps. According to SimilarWeb, it’s now surpassed Pandora, Twitter, Netflix, Hangouts and Spotify for daily use in the United States. The report goes on to speculate that Snapchat, WhatsApp, and other popular social apps will be next based on Pokemon GO’s performance.

On July 11, 5.9 percent of all Android owners in the U.S. used Pokemon GO. That’s 46 percent more than the 4.1 percent who used the Twitter app on the same day.

Going back to game-specific talk, Pokemon GO is above Candy Crush Saga (8.7 percent) and Clash of Clans (5.2 percent) on installs at the moment. It also has a larger reach than Viber, LinkedIn, ESPN, iFunny, Lyft,, and Tinder.


Macquarie Capital Securities analyst David Gibson has issued a new report about Pokemon GO. In it, Gibson mentions reconfirms that it’s the biggest mobile game ever in the United States, and is on track as the country’s first $4 billion mobile game annually.

Gibson also shared a bit of news about Pokemon GO in certain Asian countries. The game may launch in Japan on Friday ahead of an Ingress event the following day. Pokemon GO may not head to China, South Korea, and Taiwan due to “restrictions on the usage of Google Maps.”