Reggie Fils-Aime

Posted on 9 years ago by Brian(@NE_Brian) in 3DS, General Nintendo, News, Wii U | 14 Comments

IGN has posted its full interview with Nintendo of America president Reggie Fils-Aime. When the two sides met at E3 2015 last week, Reggie discussed things like Yo-Kai Watch, amiibo, toys-to-life partnerships, and the Digital Event.

We have a number of excerpts from the interview below. You can read the full talk on IGN here.

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Posted on 9 years ago by Brian(@NE_Brian) in General Nintendo, Mobile, News | 7 Comments

Back in 2010, Nintendo of America president Reggie Fils-Aime made some comments about mobile gaming in which he told Polygon that, on these devices, people don’t seem to stick to a single title.

Here’s what he said at the time:

“Clearly, it doesn’t look like their platform is a viable profit platform for game development because so many of the games are free versus paid downloads. If our games represent a range between snacks of entertainment and full meals depending on the type of game, (Apple’s) aren’t even a mouthful, in terms of the gaming experience you get.”

Polygon spoke with Reggie at E3 2015 last week and said that Nintendo hasn’t changed its opinion on the nature of gaming on smart devices. He also believes that mobile gaming can offer “a positive experience” while driving people back to the Big N’s core systems.

“We’re going to do it in a partnership with DeNA. DeNA has technical knowledge that we’re leveraging. They have a rapid iteration process to drive improvement in the content that we’re going to leverage, but Nintendo is going to create the content. We’ve announced that Mr. Kono, from Mario Kart fame, is going to be our lead developer on this. And so from that standpoint things haven’t changed. It’s our IP, we’re going to leverage it and we do believe done properly it’s going to drive a positive experience with the IP and drive people back to our core video system business whether it’s handheld or console.”

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Posted on 9 years ago by Brian(@NE_Brian) in General Nintendo, News | 17 Comments

Polygon has put up another round of quotes from Reggie Fils-Aime, this time focusing entirely on amiibo. The main takeaway is how Reggie conveyed that they won’t distract Nintendo from its bread and butter: making games. Other than that, he commented more on the supply for figures and a few other areas.

All of Reggie’s comments can be read below.

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Posted on 9 years ago by Brian(@NE_Brian) in 3DS, News, Wii U | 85 Comments

Kotaku is the latest outlet to have published an extenstive interview with Nintendo of America president Reggie Fils-Aime. Topics include the Nintendo World Championships, Metroid Prime: Federation Force, Mother 3, amiibo, and more.

You can find the full Q&A rundown below. Kotaku’s original piece can be read here.

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Posted on 9 years ago by Brian(@NE_Brian) in General Nintendo, News, Switch | 44 Comments

Polygon has a few more quotes up from its interview with Reggie Fils-Aime, president of Nintendo of America. Much of the talk focused on new consoles and Reggie’s take on digital vs. physical games.

For those that are interested, continue on below for the breakdown of Reggie’s remarks. Be sure to check out Polygon’s original article here as well.

On how Nintendo is in front of the curve in terms of when a company might next release a next-gen console, and how the company takes big chances while innovating in video games…

“So, bad news for you, I’ve got nothing to share specifically about NX.

“One element of your premise is that Nintendo as a company has a history of being innovative and driving innovation. You look at the DS with the incorporation of the touch screen. You look at what we did with Wii. We’re constantly trying to innovate. So to frame it as ‘Here’s a company with a history of innovating. I’d love for them to innovate more.’ We accept that and that is part of our DNA.

“The other thing I would say is that, we see in our existing business, and we anticipate looking into the future, how this gaming industry is going to continue to evolve. And absolutely, our challenge is to think about what that future looks like and create a business model, technology approach and consumer messaging approach that brings it all together to a successful platform and a successful platform launch. We’re constantly thinking about that.”

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Posted on 9 years ago by Brian(@NE_Brian) in 3DS eShop, New Nintendo 3DS, News | 31 Comments

North America is currently the only major region where the standard, smaller New 3DS model hasn’t been released. Perhaps this will change at some point in the future, however.

Speaking with Kotaku, Nintendo of America president Reggie Fils-Aime teased the regular New 3DS for North America, and explained why it didn’t originally launch in the territory.

He said:

“So we’ve got nothing to announce here. We’ve certainly taken note of all of the readers and consumers that expressed desire for the base model.”

“We analyzed the results in Japan and saw the lion’s share of the volume was on the XL model, and that’s with no 2DS existing in the Japanese market. And so as we thought about what’s the best line-up for us we thought the new XL and 2DS would be our best line-up. Not going to make any promises but, you know, I would suggest to your readers that they stay tuned and maybe some special SKUs might show up.”

Reggie also commented on games that can only be played on New 3DS systems. He reveals that there are digital games in the works that are exclusive to the portable.

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Posted on 9 years ago by Brian(@NE_Brian) in News, Wii U | 72 Comments

Speaking with Polygon, Nintendo of America president Reggie Fils-Aime discussed the Wii U’s slow launch. It all came down to one notable issue: the system lacked big games.

Reggie explained:

“This industry is all about content. I can map out why the Wii took off at launch, it had two killer pieces at launch: Twilight Princess, Wii Sports. Look at our DS business. Our DS business was OK, but it was the launch of DS Lite, the launch of Nintendogs, the launch of the first New Super Mario Bros. where that system sort of dramatically took off.”

“So what happened with Wii U? Once the software came that showcased the capabilities of the system, guess what happened? The hardware took off.”

“I think it began holiday of 2013 as we prepped those launches that gave us some momentum. Then Mario Kart 8 hit, then it was Smash. I think it really was holiday of ’13, when we started to get the momentum.”

Reggie also pointed out that something similar happened with the 3DS. When Zelda: Ocarina of Time 3D and Mario Kart 7 launched, the system’s sales began to pick up.

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Posted on 9 years ago by Brian(@NE_Brian) in General Nintendo, News | 13 Comments

Even though Nintendo is now in the toys-to-life business, the company has yet to come up with a game that truly takes advantage of amiibo. There’s nothing really out there right now from the Big N like Skylanders or Disney Infinity. As for what the future holds, perhaps Nintendo will explore a dedicated amiibo game in the future.

In an interview with GameSpot (watch the full interview here), Nintendo of America president Reggie Fils-Aime said that he – along with the Treehouse team – have told the developers in Japan that “there’s a strong opportunity for a dedicated amiibo-centric game”. Reggie is sure that the different teams “are thinking about it”, and how they’re give such a title “the unique Nintendo spin”.

Reggie’s comments in full:

So I’ve got nothing to announce today in that space, but I’ll tell you the Treehouse team, myself we visit Japan very frequently. And all of us share our wishes with the development team of what we’d love to see. And it’s not saying anything out of school to say that we’ve communicated that we think there’s a strong opportunity for a dedicated amiibo-centric game where it’s all about the magic that happens with amiibo. And so I’m certain that the developers are thinking about it, and thinking about what’s the unique Nintendo spin that would come in that type of gameplay.

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Posted on 9 years ago by Brian(@NE_Brian) in 3DS, News, Videos, Wii U | 52 Comments

GameSpot has put up an 18-minute interview with Reggie Fils-Aime, president of Nintendo of America. Topics include fan feedback, the Nintendo World Championships, Zelda Wii U, amiibo, EarthBound, and more.

You can watch the interview in full below. We also have a summary available for the entire interview.

– Nintendo sees how people are reacting to the Digital Event through real-time social media, what people are commenting on
– Reggie says Star Fox Zero has been showing really well, big lines on the show floor
– Super Mario Maker, Yoshi’s Woolly World did well also
– Reggie says Metroid Prime: Federation Force “is a tough concept”
– Nintendo tried to communicate that there’s no Samus, gameplay is different in the Digital Event
– Since they heard that it wasn’t entirely clear, Nintendo spent time on Metroid Prime: FF during Treehouse Live
– Reggie heard that the reaction to Blast Ball “has been quite fabulous” from those who have played it
– Nintendo World Championships targets for simultaneous views, VOD views immediately after
– Both of those targets were blown away
– Nintendo doesn’t have a formula for E3 that is locked in for years
– Super Mario’s anniversary, Super Mario Maker, Splatoon made sense for the Nintendo World Championships to return
– Feedback of the NWC was phenomenal, so Nintendo will consider how they might do it more regularly
– Nintendo wanted to showcase games launching in the 6-9 months at E3
– Reggie said Nintendo breaks its own rules “all the time”, but this is generally the company’s mentality
– Nintendo was worried that “showing wonderful footage” of Zelda Wii U “would lead to further disappointment on behalf of the fans”
– Nintendo will have many opportunities to show Zelda Wii U
– Reggie has seen how Zelda Wii U has been progressing, and it will be “wonderful”
– Nintendo also feels that it had more than enough content for E3, so they didn’t want to pour salt on wounds
– “The state of the Wii U is quite strong”, had a strong year
– Nintendo feels that if it continues putting out great software, it’ll drive the install base
– “The support we’re getting from third-parties continues to be there”
– Reggie says the Skylanders announcement “has been incredibly well-received”
– Splatoon “performing exceptionally well”
– Strong sell-through for Splatoon globally
– Nintendo’s online presentations are done internally, though they have some external support
– For Nintendo’s E3 2015 announcement video, there was a script, but some things were made up as they went along like Reggie firing Bill (this was unscripted)
– With the Nintendo Direct Micro, they thought it’d be fun for Bill to be small, working his way up
– Nintendo is “extremely pleased with amiibo”
– Nintendo knows there is some frustration with amiibo, and is committed to improving the flow of product, which Reggie says they’re delivered on
– During the 30-day time period for the most recent amiibo launch, Nintendo sold through about 1 million units
– Nintendo is now looking forward to the different forms of amiibo
– Nintendo will continue experimenting with the amiibo form factor
– For a dedicated amiibo game, Nintendo isn’t announcing anything
– However, the Treehouse team and Reggie visit Japan and share their wishes with the developers, and have communicated that there is a strong opportunity for an amiibo-dedicated game
– Nintendo will continue delivering unique, compelling, and differentiated experiences
– Tomodachi Life was one of last year’s big surprises
– EarthBound: Nintendo knows about the love for the franchise, thought Beginnings was a great way to service the fans
– Nintendo knows the love is there for EarthBound, and will see what happens
– In terms of releasing Beginnings, there are a lot of consumers who don’t know the fundametal series, and thought it’d be best to bring them back to the beginning
– Reggie says the industry loves focusing on the shiny new thing, which is currently virtual reality
– Reggie believes that VR will take off when it’s inherently fun and socialable/shareable

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Posted on 9 years ago by Brian(@NE_Brian) in News, Switch | 288 Comments

Nintendo announced a few months ago that it’s working on a new platform called “NX”. The company hasn’t elaborated any further, and never confirmed if we can expect it to be a home console or new portable system.

That’s why recent comments made by Nintendo of America president Reggie Fils-Aime are quite interesting. Here’s what he had to say about NX in an interview with The Wall Street Journal (see a Q&A breakdown here):

We’ve also said publicly that we are already hard at work on our next home console and that’s another element we’ll be talking about much later.

Remember: Metroid Prime series producer Kensuke Tanabe, speaking with Eurogamer this week, also referred to NX as a console.

So what can we make of this? This definitely seem to be a strong hint – if not a confirmation – that NX will be a console rather than a handheld.

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