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Sony’s lovable executive Shuhei Yoshida has been banned from Miiverse. And this has actually happened not once, but twice.

Yoshida told Engadget that his bans came about for including his Twitter account in his Miiverse profile and for subtly promoting PlayStation.

He said:

“The first time was because I had my Twitter account in my profile and that’s against the rules,” he says. “The second time is because I wrote, ‘I love PS.’ You’re not supposed to promote a commercial product in MiiVerse, so they correctly interpreted ‘PS’ as ‘PlayStation,'” he says with a laugh.

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Last year, 3DS was the best-selling games console in the UK. MCV decided to ask PlayStation UK MD Fergal Gara if he believes this bodes well for Sony’s handheld device, the PlayStation Vita.

Gara said:

Well that just shows that playing on a dedicated handheld device has not gone, as many will try to suggest. We want to have a healthy share of that handheld market. But we are playing fairly differently to Nintendo 3DS, when you think that is a dedicated handheld device with a very strong showing amongst kids. Vita is positioned differently. Yes it appeals to kids but also to committed gamers and as a companion device for PlayStation 4. 3DS shows that the sector is still there and that Nintendo is doing very well in it, so there is a market to harness.

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Nintendo, Sony, and Microsoft have teamed up for… a parental controls flyer, interestingly enough. The ad above was spotted in a video game store in Sapporo, Japan just recently.

As one would expect, the flyer intends to explain the use of parental controls and increase the awareness of game ratings between consumers. It will be distributed in stores across Japan over the next few weeks.

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Sony UK boss Fergal Gara, in an interview with Trusted Reviews, made note of how Nintendo declining “could be detrimental to the market”. Gara believes that the company caters well to the younger demographic – something Sony doesn’t focus on in a major way.

He said:

[The decline of Nintendo] could be detrimental to the market, unless people like us raise our game and help tap into the younger consumer group that they serve rather well. That is the challenge to us. We need to bring maybe more family-friendly, more casual experiences into the market. I think there’s a big market segment there that we should take the challenge to engage and I see lots of potential to do that.

Gara went on to mention that the 3DS and 2DS family of systems were collectively the best-selling piece of hardware in the UK last year:

The DS family was the bestselling format last year, despite the stellar sales of the PS4 for the last four or five weeks, it was still the best selling console or console family.

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During an appearance on the Japanese multi-media internet talk show Kurokawa Juku, Sony Worldwide Studios president Shuhei Yoshida shared more kind words for Wii U as well as Super Mario 3D World.

Yoshida first told the audience that he owns two Wii U consoles. He then had some kind words for Mario 3D World, stating:

“The latest Mario game is really good, too. I think the Wii U is just getting started.”

Yoshida ended with the following:

“People can get together and enjoy [the Wii U], it’s got plenty of wonderful games. Nintendo helps raise and teaches the fun of games to people just starting out. I think that’s a very important thing in this industry.”

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Sony Worldwide Studios president Shuhei Yoshida had a few words to share about the Wii U and Nintendo and general while speaking with IGN during a recent interview.

Regarding Wii U, Yoshida admitted that he has two consoles and actively plays the system with his daughters. He also said Nintendo’s messaging was initially “a bit confusing”, though they now seem to be heading back on track.

Yoshida later went on to discuss the importance of Nintendo doing well in the industry. He believes the Big N and Sony fall under the same group, and with tablet/mobile games on the rise, Yoshida wants “Nintendo to be very successful to help induct as many consumers who like to play games with controllers”.

You can find Yoshida’s full comments below (or in the video above at the 15-minute mark).


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