Satoru Iwata

Posted on 9 years ago by Matt(@OnePunchMaz) in General Nintendo, News | 6 Comments

Last week Nintendo held their 75th Annual General Meeting of Shareholders. No major news came out of it and the election of the company’s 10 Directors was no surprise either as all 10 current Directors were re-elected. Today, Nintendo released some supplementary info about the meeting, including the exact numbers of said vote. Compared to last year’s vote, approval ratings are higher across the board, especially for Genyo Takeda and Shigeru Miyamoto. Looks like shareholders were pleased with Nintendo’s performance this past year, which isn’t a huge surprise given that the company had a profitable fiscal year. Check out the approval ratings below (last year’s numbers in parentheses):

– Satoru Iwata: 83.45% (80.64%)
– Genyo Takeda: 92.07% (86.80%)
– Shigeru Miyamoto: 92.08% (86.81%)
– Tatsumi Kimishima: 92.60% (89.11%)
– Shigeyuki Takahashi: 94.46% (93.32%)
– Satoshi Yamato: 94.46% (93.33%)
– Susumu Tanaka: 94.46% (93.33%)
– Shinya Takahashi: 94.46% (93.33%)
– Hirokazu Shinshi: 94.46% (93.33%)
– Naoki Mizutani: 94.52% (94.03%)

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Posted on 9 years ago by Brian(@NE_Brian) in General Nintendo, News | 30 Comments

This information comes from Nintendo of America president Reggie Fils-Aime…

“It was not an apology. It was not a statement about the content we’re showing, essentially it was an ‘I hear you’ message.”

“Mr. Iwata is in Japan and what he’s trying to do is help explain to consumers in Japan what’s going on at E3. The correct translation of his message was: ‘Thank you for your feedback. We hear you and we are committed to continuing to meet your expectations,’ was essentially his message.”

“One of the things I find interesting is that if you look at E3 historically for Nintendo, typically what happens is a press briefing happens or our digital event happens, and then over the course of the next couple of days people see the games get to play the games and the appreciation and understanding of what we’re doing increases over those three days and continues to build into the holidays.”

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Posted on 9 years ago by Brian(@NE_Brian) in 3DS, General Nintendo, Mobile, News, Switch, Wii U | 13 Comments

Update: Bumped to the top. Fully translated tweets:

[Iwata] Originally, the Media Briefings (press conferences) were attended not only by reporters but also by security analysts, distributors and game industry staff—but now that Internet broadcasting is commonplace, many videogame fans can now watch them, too.

[Iwata] On the other hand, the information sought by reporters present at the press conferences can vary greatly depending on their viewpoints. As a result, every year saw the difficulty of pleasing everyone increase. That’s when we settled for a new format to convey information. With the Nintendo Direct format, our E3 has greatly evolved in the last 2-3 years.

[Iwata] This is the back story as to how the Media Briefing changed into the Nintendo Digital Event. During the Digital Event broadcast, we also have distributors gather and open a conference specially dedicated to them.

[Iwata] During our financial results briefing on May 8th, we talked about how we won’t announce anything about the new NX hardware until next year, and how we don’t have plans to showcase our QoL (Quality of Life) business or smart device announcements at E3, which we at Nintendo consider a trade fair for console games. However, perhaps these statements may not reached out as far as we had hoped.

[Iwata] For this year’s Nintendo Digital Event, we will use the occasion to showcase Wii U and 3DS software that is expected to release this year and early next year. It will be voiced in English with Japanese subtitles. This year, I’d like to join you all in Japan to watch the broadcast together. (Note: The second half of that tweet obviously pertains only to Japan.)

Nintendo president Satoru Iwata has reconfirmed what fans should and shouldn’t expect from the Digital Event today. You know, just in case you needed a reminder.

Once again, Nintendo will be focusing on games launching through early 2016. This applies to both Wii U and 3DS.

As mentioned previously, there will be no talk about Nintendo’s next system known as the “NX”. There also won’t be any news about the Big N’s Quality of Life initiative or smart device games.

That’s it! Iwata will be watching along from Japan as the Nintendo Digital Event airs. He’ll probably be tweeting throughout the day as well.

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Posted on 9 years ago by Brian(@NE_Brian) in General Nintendo, News | 23 Comments

Update: Bumped to the top. Here are a couple of English tweets from Nintendo’s Twitter account:

Nintendo president Satoru Iwata didn’t attend E3 last year, and he’ll be skipping the expo once again this year. In 2014, his absence was related to health reasons. This year is a bit different.

Iwata explained on Nintendo’s Japanese Twitter account that the company won’t be announcing new hardware at E3. Additionally, he’ll be hosting an investors meeting the week after E3. It’s because of these two reasons that his presence wasn’t required.

Also, here’s an updated Mii straight from Iwata, following his health issues and weight loss:

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Posted on 9 years ago by Brian(@NE_Brian) in General Nintendo, News | 16 Comments

Nintendo president Satoru Iwata published a few messages on the company’s Japanese Twitter account following today’s Nintendo Direct.

Iwata first commented on how he did not host this latest broadcast. Rather than having him present, he turned to Mr. Morimoto from the PR department for the stream. Despite this, Iwata noted that has hasn’t quit doing Nintendo Directs. He just thought it might not be interesting to see a 55 year-old man present each time.

Iwata also addressed the amiibo situation as well. Once again, he apologized for amiibo shortages. He said that some figures will be re-produced, though this will take time to accomplish.

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Posted on 9 years ago by Brian(@NE_Brian) in General Nintendo, News | 19 Comments

Nintendo has confirmed to IGN that president and CEO Satoru Iwata will not be attending E3 2015 this year. However, Shigeru Miyaomto and other developers will be on hand at next month’s expo.

In a statement, Nintendo said:

Nintendo’s focus for E3 this year will be showcasing the many games we have coming for both Wii U and Nintendo 3DS. Mr. Miyamoto and other members of our development team will be in Los Angeles to explain these games and the unique experiences that each offers. Mr. Iwata’s focus in this period will be on other areas of our business that require his presence in Japan.

Nintendo also said that Iwata will be in “constant contact” with the away team in Los Angeles. He’ll also be monitoring the reaction to Nintendo’s announcements.

You may recall that Iwata skipped last year’s E3 as well. That was in large part due to health issues he was experiencing at the time.

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Posted on 9 years ago by Brian(@NE_Brian) in General Nintendo, Mobile, News | 3 Comments

Satoru Iwata closed out the Q&A portion of Nintendo’s latest financial results briefing by further discussing the company’s smart device software strategy. Iwata was asked about how often titles will be released, and how long service will be obtained.

Here’s the full question from one of the investors:

In my mind, I already have a clear-cut image as to what will happen in a year or two from today, but I hope to be able to correctly understand your mid-term smart device software strategy. Although you emphasize that the aspect of “service” is stronger with smart device games (as they, unlike packaged software for dedicated game systems, require constant content updates after release), we often see that some of them have shown temporarily good results immediately after their releases by climbing to the top of the download chart. On the other hand, as I hear what Mr. Iwata has said so far, I feel as if the company is willing to increase the relevant revenue gradually over a long time. Does your strategy involve constantly releasing three or four titles every year or will you limit the total number of titles to be released to around at least five at the start and maintain the service operations for such limited number of software for five or even 10 years in order to steadily increase the revenue?

Iwata’s complete response – covering Nintendo’s smart device plans and related benefits, plus IP strategy – is posted below.

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Posted on 9 years ago by Brian(@NE_Brian) in News | 0 comments

At Nintendo’s financial results briefing last week, one investor mentioned how it seems as though the company isn’t “conservative” as it used to be. That’s in large part due to the quick succession of announcements regarding Nintendo’s partnerships with DeNA and Universal Parks & Resorts.

The investor wondered whether the passing of Hiroshi Yamauchi has something to do with Nintendo’s change, or if president Satoru Iwata’s poor health last year was a factor. Iwata shrugged those suggestions off, but clarified: “our specific plans to change started when I talked about our new efforts to maximize the value of Nintendo IP and to make use of smart devices in January last year.”

If you’re interested in taking a look at Iwata’s full comments about Nintendo’s partnerships, head past the break.

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Posted on 9 years ago by Brian(@NE_Brian) in News, Switch | 3 Comments

Thanks to Nintendo’s translation of its financial results briefing Q&A sessions from last week, we now have president Satoru Iwata’s official comments on region locking when it comes to NX. View his response below.

My understanding is that it is not realistic on the existing video game systems because unlocking them after they are already on the market poses a number of hurdles. On the other hand, regarding NX, we understand that many consumers hold such opinions and such suggestions exist in the market, and although we have nothing concrete at the moment, we are internally analyzing what hurdles exist to lifting region locks. That is the situation right now. We acknowledge your request, and I personally want to give it positive consideration.

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Posted on 9 years ago by Brian(@NE_Brian) in 3DS, News | 1 Comment

Following the announcement of Nintendo’s latest financial results, president Satoru Iwata held a presentation and talked about things like the performance of its hardware on the market, use of IP, and more. Iwata also commented on how “the key to revitalizing the Nintendo 3DS business in Japan is by intensifying its appeal to even more generations of female consumers.”

Iwata elaborated on this topic during the Q&A portion of Nintendo’s briefing last week. The female demographic of 3DS users is higher compared to other platforms, but since the days of the DS, it’s “shifted toward the male side to some extent”. Iwata now feels that “the challenge for the Japanese market is to be able to appeal to female consumers with ages ranging from young children to women over a certain age and even seniors.”

In the west, Iwata noted that Nintendo hasn’t been able to overcome the challenge of consumer attention focusing on home consoles. However, with the New 3DS launch and release high-quality software, Nintendo “started to see that with good software and hardware offerings we will almost be able to overcome that hurdle.”

Head past the break to read up on Iwata’s full comments regarding the 3DS.

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