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Mario

Mario isn’t foreign to strange advertisements in Japan. You may recall that some kooky commercials were made for Mercedes-Benz a few years ago.

Mario and friends are back in action to promote Dekavita C, a Japanese energy drink. It’s not a one-sided promotion, as these new videos also show off the 3DS and highlight the recently-released Mario Sports Superstars.

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A new wave of Mario toys recently hit the UK and Japan as part of Happy Meals at McDonald’s locations. In North America, they’ll soon be distributed there as well.

The official McDonald’s website notes that Mario is next in line for Happy Meals. A specific date isn’t given, but the toys should be showing up soon.

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Nintendo of America put up a couple of additional videos for MAR10 Day on its Twitter account a few hours ago. In both, Yoshiaki Koizumi, Shinya Takahashi, and Shigeru Miyamoto were asked about the one game they’d play if they were stuck on an island. Find their responses below.


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The MAR10 Day celebrations continues with a new video from Shigeru Miyamoto. Below, you can hear Miyamoto answering a question about the power-up he’d want to have the most in real life.


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Tomorrow is MAR10 Day, and Nintendo is celebrating the event in various ways.

First, Nintendo is teaming up with Starlight Children’s Foundation. Here’s what you can expect from that:

“To kick off the celebration, Nintendo is working with Starlight Children’s Foundation, a nonprofit organization that brightens the lives of seriously ill children by providing hospitalized kids with entertainment, education and innovative technology. Nintendo will be providing new designs for the foundation’s Starlight Brave Gowns, which help sick kids feel like superstars by replacing unattractive, uncomfortable and embarrassing hospital garments with comfortable and brightly colored gowns. Featuring characters from the Mushroom Kingdom, these new Starlight Brave Gowns include colorful depictions of Mario, Luigi, Princess Peach, Donkey Kong and Yoshi. Additionally, Nintendo will provide a donation to Starlight Children’s Foundation to help create 2,000 gowns for this fun and colorful program.”

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The Super Mario Bros. Movie was re-released on Blu-ray as part of a Limited Edition Steelbook at UK retailer Zavvi. An unboxing video provided by Nintendo Impact Gaming can be found below.

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Last month, new Mario toys were distributed in McDonald’s Happy Meals in both the UK and Japan. Get a closer look at all of the new offerings below.

The first wave of new Mario toys included with McDonald’s Happy Meals in the UK are here. Six more will be rolled out over the next three weeks. Check out an unboxing video of the first wave courtesy of Nintendo Life below.

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A new wave of Mario toys are coming to McDonald’s Happy Meals. These are actually already out in Japan, but are on the way to the UK beginning on January 11.

Nintendo Life has now shared a commercial for the UK promotion as well as images of the toys. If that wasn’t enough, you can see the Happy Meal box and coloring sheet activities below.

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San-ei Boeki announced a line of All Star plushies, featuring a mix of characters from Mario and Kirby titles such as Rosalina, Hammer Bros, Dry Bones and even Kirby.

The plushies will ship around March 18th, and a deadline for pre-ordering the plushies is set for February 7th. You can order the plushies here, and view pictures of them in the gallery below.

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