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Ubisoft

Yearly Assassin’s Creed releases have been a regular thing now. That doesn’t mean Ubisoft would stick to the schedule if it’d mean sacrificing quality, however.

Ubisoft’s North American president Laurent Detoc told IGN that the publisher would hold back an Assassin’s Creed game if it doesn’t meet its expectations. Bringing out a “70 percent Assassin’s Creed game” would hurt the IP’s brand, Detoc said.

His comments in full:

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