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Pokemon GO

Pokemon GO has managed to leap over another set of popular apps. According to SimilarWeb, it’s now surpassed Pandora, Twitter, Netflix, Hangouts and Spotify for daily use in the United States. The report goes on to speculate that Snapchat, WhatsApp, and other popular social apps will be next based on Pokemon GO’s performance.

On July 11, 5.9 percent of all Android owners in the U.S. used Pokemon GO. That’s 46 percent more than the 4.1 percent who used the Twitter app on the same day.

Going back to game-specific talk, Pokemon GO is above Candy Crush Saga (8.7 percent) and Clash of Clans (5.2 percent) on installs at the moment. It also has a larger reach than Viber, LinkedIn, ESPN, iFunny, Lyft, musical.ly, and Tinder.

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Macquarie Capital Securities analyst David Gibson has issued a new report about Pokemon GO. In it, Gibson mentions reconfirms that it’s the biggest mobile game ever in the United States, and is on track as the country’s first $4 billion mobile game annually.

Gibson also shared a bit of news about Pokemon GO in certain Asian countries. The game may launch in Japan on Friday ahead of an Ingress event the following day. Pokemon GO may not head to China, South Korea, and Taiwan due to “restrictions on the usage of Google Maps.”

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Pokemon GO’s steady worldwide release is continuing – yesterday the game was released in Germany and today the game was finally made available in the UK. Pokemon GO can be downloaded on both the Google Play Store and iTunes.

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Amazon Japan briefly listed the Pokemon GO Plus accessory with a release date of July 29, although the page was pulled later in the day. Though Amazon, Nintendo, and The Pokemon Company all refused to comment, this does line up with the E3 reveal of the device, where it was planned to release before the end of July. Keep in mind that even if the release date is true, that may still only be for Japan.

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Pokemon GO is a huge hit and all thus far, but are you curious as to how the app actually works? In a new video, Digital Foundry dives a bit into the technical aspects with GPS tracking, augmented reality, and Google Maps’ huge database coming together. Watch it below.

We heard yesterday that Niantic is looking into sponsored locations for Pokemon GO. Based on what folks have found after digging through the game’s code, McDonald’s may be up first. Australian student Manu Gill came across a reference to the fast food restaurant, while Redditor KcYoung discovered the actual logo.

Aside from McDonald’s, a few other interesting elements are buried within Pokemon GO’s code. This includes legendary monsters, a trading system, four additional types of berries and incense, an item called “sweet honey,” and natures like “stoic” and “raider”. Only time will tell what it all means!

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First there was a Splatoon rip-off. Then there was a Smash Bros. clone. Pokemon GO is now the latest Nintendo-related game to have seen a different take from China.

When you search for Pokemon GO on the App Store in China, “City Elves Go” is the first thing that pops up. The game, which is at the top of the charts, obviously takes quite a bit of inspiration from Pokemon GO.

Much like Pokemon GO, City Elves Go has creatures appearing in real world locations. Players need to visit different areas to catch them. It doesn’t feature augmented reality, though.

The team behind City Elves Go says it didn’t “consider any factors from Pokémon Go” when creating the game.

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The latest data from SensorTower indicates that Pokemon GO has now been downloaded over 15 million times. That’s based on users across both iOS and Android.

According to iOS data from Monday, Pokemon GO is being played for an average of 33 minutes per day. That’s higher than Facebook (22 minutes) and Snapchat (18 minutes).

If you want to compare Pokemon GO to other mobile games, it’s behind Candy Crush Saga and Game of War. With those two titles, users spend an average of 43 minutes and two hours a day respectively.

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When Pokemon GO released last week, it did so in three regions. Australia and New Zealand were up first, followed by North America.

Now we can add another region to the list. Pokemon GO has launched in Europe, the app’s official Twitter account has confirmed.

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Pokemon GO isn’t slowing down, and it’s continuing to reach new milestones. Survey Monkey now reports that the app is the biggest mobile game in U.S. history, based on daily active users. It apparently attracted just under 21 million daily active users as of yesterday.

Within a day, Pokemon GO surpassed Slither.io and Clash Royale, the latter of which was the biggest game of 2016. It also took down the previous record holder Candy Crush. Note that Candy Crush was said to have 93 million total daily active users at its peak, but that was based on all countries and devices. Survey Monkey compared both apps on the basis of U.S. smartphone audience.

SurveyMonkey goes on to say that, given what we’ve seen thus far, Pokemon GO may pass Snapchat on Android very soon. It also speculates that it “could surpass Google Maps itself as the largest user of Alphabet’s mapping data.”

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