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Over the past year or so, Nintendo has made a few Mario Kart 7 trophies available on Club Nintendo. Another one has now been added to the mix: lightning.

For 5,000 points, you can add the trophy to your collection, which measures roughly 10 x 7 cm. Each trophy is individually numbered and comes in two parts: base and insignia.

You can order the lightning trophy here.

ENHANCED EDITION OF BRAVELY DEFAULT FOR NINTENDO 3DS COMING TO EUROPE THIS YEAR

New series of game trailers set to introduce Square Enix RPG in the run up to launch

27 September 2013 – Nintendo announces that Bravely Default, the eagerly anticipated role-playing title from Square Enix for the Nintendo 3DS family of consoles will be the enhanced edition when it lands on European shores by the end of 2013.

This enhanced edition, called Bravely Default: For The Sequel in Japan, adds exciting improvements to the original game including graphical polish such as animated characters during conversations; an improved and more user-friendly user interface, and additional difficulty settings, with three new difficulty levels and the ability to adjust enemy encounter rates. Players can choose between the Japanese or the new English audio tracks, while any on-screen text can also be displayed in French, Italian, German or Spanish.

Nintendo will be releasing a series of Bravely Default trailers introducing the game to European players, the first of which has been revealed today and can be watched here: Bravely Default – Intro Trailer

Since the Wii U’s unveiling, there was confusion as to whether the hardware was a brand new console. That’s still a bit of a problem, and coupled with the fact that quite a number of consumers don’t actually know what the Wii U is, has convinced the company to begin a new campaign to educate parents as kids. As MCV points out, Nintendo’s main focus will now be to reach out to Wii owners.

Nintendo has secured in-store space as UK retailer Tesco. The company intends to produce and release a five page leaflet to 300,000 Tesco customers that bought a Wii, but have yet to purchase an additional console. Vouchers offering money-off games may also be given away.

As far as advertising is concerned, Nintendo will display commercials for its big franchises, including Donkey Kong and Zelda. Ads will run “continuously from half-term to Christmas”, according to Nintendo.

On top of this, consumers can expect national press advertorials, significant online activity, and a huge out-of-home promotional tour targeted at 115,500 shoppers.

Nintendo tells MCV that both its Wii U and 3DS marketing budget is “significantly higher” than last year.

UK marketing director Shelly Pearce told MCV:

Nintendo has a lot of franchises at its disposal. There are obviously heavy-hitters like Mario and Zelda, but the company has created plenty of smaller series as well.

Shigeru Miyamoto explained some of the thoughts that go into revisiting franchises in the latest issue of ONM. Ultimately, as Nintendo has said before, the company tends to looking at “what type of game style we want to create and what type of new experience we’re creating” as opposed to picking a franchise and going from there.

Miyamoto explained to the magazine:

Phoenix Wright: Ace Attorney – Dual Destinies is the series’ first game to be shown in 3D. As such, Capcom had to experiment with polygon models – including Phoenix himself – until they felt a proper transition from the 2D games had been made.

Here’s one of the first prototypes created by the team:

phoenix_wright_dual_destinies_prototype

And this is the final result:

phoenix_wright_dual_destinies_final

Localization director Janet Hsu gave an explanation of the prototype’s history in a Capcom-Unity post:


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