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General Nintendo

Shuntaro Furukawa

Japanese publication Nikkei posted a new interview this week with Shuntaro Furukawa, the global president of Nintendo. The two sides ended up discussing Switch’s life cycle as well as console development in general.

According to Furukawa, Nintendo is “always doing technical and market research” when it comes to creating new hardware. He also said “the thing that makes an idea a reality is whether we can offer a new experience or not.”

We’ve gone ahead and prepared a translation of Furukawa’s remarks. If you’re interested in reading what he had to say, continue on below.

Super Mario Bros.

For as long as the world has known Mario, he’s essentially had one voice. Charles Martinet has been playing the character for around three decades.

We know that Mario has his first ever animated movie coming up, though it’s unclear if Martinet will be involved. During an interview with Stardust Blaze, he mentioned that the film “sounds like great fun, and if they invite me to play, I’ll go in and play with great joy and happiness.”

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Another Super Mario 3D World + Bowser’s Fury reward has been added to My Nintendo in North America. For 50 Platinum Points, you can get your hands on a new wallpaper. Claim it here.

A few days ago, My Nintendo updated with a Cat Mario keychain based on Super Mario 3D World + Bowser’s Fury. We have more information about that here.

The Legend of Zelda: Link's Awakening

Grezzo has worked on a few different Zelda games in recent years, including the Switch remake of Link’s Awakening. The developer is now hiring for a new project that is described as “medieval” and “stylish”.

In a job listing for one programmer, it’s indicated that the game will use Unity, VisualStudio, git, redmine, and jenkins. The staffer would be involved from the ground floor with the planning team (so it’s more than just programming). Grezzo is looking for someone with experience in Unity with C#, someone who likes games, and can great things with the player mindset.

This week’s episode of Nintendo Minute has gone live. In today’s video, Kit and Krysta bring in a couple of guests to play Super Mario 3D World + Bowser’s Fury online. Check out the full episode below.

Playtonic Games, the studio known for its Yooka-Laylee Games, today announced the establishment of Playtonic Friends. It’s a new publishing label “designed to bring scores of fresh, creative, and compelling games to the market in the years ahead.” The move “will allow the company to use its experience of developing and launching both Yooka-Laylee and Yooka-Laylee and the Impossible Lair to enable those hidden-gem games, developers, and new businesses to reach the best audience possible.”

Awe Interactive, Fabraz, and okidokico are on board thus far. Games coming from the Playtonic Friends brand will be announced soon.

Here’s the announcement in video form:


Nintendo published the latest Japanese commercial today for Super Mario Bros. 35th anniversary. Along with Super Mario 3D World + Bowser’s Fury, it also features Super Smash Bros. Ultimate.

Here’s the full advert:

Ahead of Super Mario 3D World + Bowser’s Fury’s launch tomorrow, My Nintendo has updated with a new reward in North America. Members can now pick up a keychain based on the game. It features Cat Mario, though the strap also has Cat Peach, Cat Toad and Cat Luigi.

The Cat Mario keychain costs 800 Platinum Points. If interested, you can redeem the reward here.

Pokemon 25th anniversary

Earlier today, it was announced that Pokemon has teamed up with Post Malone for a special virtual music concert on February 27. There’s more to come besides that for the series’ 25th anniversary, however.

In announcing the partnership with Post Malone, it was also teased that fans can look forward to “more announcements that week from across the franchise.” This will all be happening during the same week – meaning the end of the February essentially.

Here’s today’s announcement in full:


Nintendo has launched a new service aimed at new customers looking for answers. The Nintendo Switch Concierge service is a no-cost program that allows Switch users to schedule one-on-one meetings with Nintendo representatives to ask questions or receive guidance about set-up.

These sessions are scheduled via the Nintendo Switch Concierge internal website and are available as video calls on Microsoft Teams between representatives and users. There is a little set-up required, with users needing to pick a topic they’d like to discuss, a time for the meeting, and filling in some information. This is all put into a chart on the website (pictured below), and then Nintendo will email those with meetings with more details. 

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